If you’re feeling overwhelmed by various forms of electronic communication, you’re not alone. There’s something to be said for traditional forms of contact, whether the warmth of a handshake or the crunch of a newspaper.
In our attempt to feed our information-hungry prospects and customers, we run the risk of creating a system overload. If your business is looking for a way to break through the electronic communication overload, try marketing in print.
People are so used to being bombarded with emails, texts, Facebook notifications, tweets, and pop-up ads that attractive, quality postcards, self-mailers, and other marketing pieces offer a refreshing change of pace.
Sometimes you just need to disconnect to connect.