Time management is something we all strive to improve. When you think you have it down to a science, a big project comes along and stretches us. But we all know that time management is the key to being successful. These tips will help you re-evaluate your time management skills in case you have been […]
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Trade shows can be tricky. They can cause a lot of anxiety when you are preparing for the unknown. Luckily, there are some steps you can take to ensure you are successful. Here are a few to add to your to-do list. Start early. It should go without saying, but sometimes we procrastinate starting to
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Public relations help your company look good in the eyes of the public and create more sales. PR can be a powerful marketing tool because it is regarded more highly by consumers, given that it is a third party advertising your business. Even better, it can sometimes be possible to use unpaid tools, such as
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Branding helps your business create the desired image of your company by clarifying and expanding what your company stands for. According to Kotler and Keller, “Branding is endowing products and services with the power of a brand.” It helps put your business above the competition by giving customers an idea to attach themselves to. It
Your Mini-Guide to Business Branding Read More »
The last year and a half with the COVID pandemic has been highly disruptive, breaking relationships and forcing distance between people in all facets of life. Business hasn’t been excluded from that effect. That’s why it’s more important now to reintroduce your products and services to clients and remind them that you exist, you can
5 Ways to Reconnect To Your Audience Read More »
TikTok is a fast-growing social media platform that your business can incorporate into its marketing strategy. TikTok is an optimal marketing platform because it has a large, highly invested user base. For example: In 2018, 5% of global internet users had TikTok. In 2020, that number grew to 18%. That number is projected to grow
Your Guide to Advertising on TikTok Read More »
Are you a new manager? Or an old pro? Or somewhere in between? It really doesn’t matter because there’s always room for sharpening your edge as a leader. Here are ten things you should ask yourself to determine if your leadership needs to be honed. 10 Leadership Questions to Ask Yourself 1. Do I treat
Are You the Best Leader You Can Be? 10 Questions to Ask Yourself Read More »
When it comes to business writing overall, how do you measure up? Overall, businesses spend $3.1 billion on remedial writing training for their employees annually. We’re not offering a class, but we have compiled a list of professional writing tips to aid you in your business communication. Even if English wasn’t your favorite subject in
Business Writing Made Easy Read More »
Employees lose an average of 581 hours a year to distractions, such as cell phones, emails, and other social media, to name a few. This is over 14 weeks, per person, spent not actually working. You might be wondering if there is anything you can do to become more focused. We’ve compiled a list of
Boost Your Productivity in 10 Steps Read More »
Developing a strong brand isn’t as easy as others think. It’s no secret that consumers purchase based on trust, but how can businesses develop that trust if no one knows who you are? That’s the power of a brand strategy. If you don’t have a strategy in place, it’s like driving on the road with
The Key Components of a Good Brand Strategy Read More »
