The More You Tell, the More You Sell!

In order to satisfy today’s information-hungry audience, K.I.S.S. (keep it simple sweetie) doesn’t always apply. Prospects and customers are looking for detailed information to help them make informed decisions. Here are a few tips to help you educate your audience about the products and services you sell: Make your marketing materials more educational. Include a …

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usps postage rate increase…

The USPS announced a postage rate increase effective May 11, 2009. You can find full information on the increase here. Did you know there are ways to cut your postage costs? One way is presorting. If you have never heard of presort automation, then you are missing out. Presorting is the process of taking mail …

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