Data Mail, Inc.

Trade shows and other events can be an incredible opportunity to showcase your company’s products and services to the public and network with other companies in your industry. However, you must craft a strategy to ensure you can make the most impact. Here are five things you should do when planning for, attending, and evaluating […]

When it comes to creating engaging and effective marketing materials, the use of powerful language is an essential part of the process. From print media, such as brochures, flyers, and banners, to digital marketing, including website copy and emails, using words with impact can help you get your message across in a way that resonates

Your current and prospective customers want to hear from you in an engaging, thought-provoking, and welcoming way. Print marketing is the best and most effective way to do just that! Done right, print marketing raises awareness of your brand, drives new leads to your business, promotes the sales of new and existing products, and reaches

It would be best to build brand awareness when you start a business or revamp its image. So what’s the best way to do this? Direct mail! Not only is it what your customers want, but it’s also incredibly effective. Research shows that 73% of customers prefer direct mail over other marketing channels! And according

Paper comes in all kinds of forms. Knowing the different variations of paper and when to use each will help you choose the right type for your print projects. One major decision is choosing between coated or uncoated paper. Coated Coated paper typically receives a fine clay or polymer coating, which seals the paper, restricting

What does your marketing plan look like? Does it include print marketing? What about email marketing? An approach that combines print and digital marketing, like email, is best to get optimal results for any marketing campaign. Don’t forget to include these critical elements in your marketing lineup! Here are six ways to utilize this multi-channel

Business cards are a convenient 3.5" x 2" way to share your business with prospective clients. However, with about 10 billion business cards being printed annually, finding ways to make your business card stand out is essential. The texture of your business card can add character, convey meaning, and make you memorable. Everything You Need

It’s time to decide if you’re sending holiday cards to your clients! Sending cards in the mail to your clients and customers does a lot more for your company than you might think. Take a look at five reasons you should extend the extra effort to send out holiday cards. 5 Reasons Every Small Business

How do you maximize your investment in marketing? Utilize unique offline marketing techniques to get people’s attention! There are countless ideas for getting inspired with offline marketing, from traditional to off-the-wall. Take what you can and let it spur some creativity in your minds. 7 Top Tips to Get Creative With Offline Marketing 1. Get

Automation has helped many small businesses become much more fluid and, in turn, succeed. Automation has become one of the keys to success: nearly 80% of top-performing companies have used marketing automation for more than two years. Although they might not have the resources of their counterparts, small companies can and should incorporate automation in